
Tesla saw a dramatic rebound in French new car registrations last month, with figures more than tripling compared to the same period last year, according to national data released Wednesday—offering the latest indication that the electric vehicle maker is regaining momentum in Europe.
The company recorded 9,569 new vehicle registrations in France during March, a 203% jump from March 2025 and just shy of its all-time monthly high of 9,572 set in December 2023, data from French automotive group PFA showed.
The strong performance follows a difficult stretch for the world’s most valuable automaker. Tesla had lost nearly half of its European market share over the past year, a decline driven by intensifying competition—particularly from Chinese brands—a lack of new model offerings, and consumer reactions to CEO Elon Musk’s political activities.
However, the company’s European registrations, which serve as a proxy for sales, began recovering in February after Tesla started rolling out new, more affordable versions of its Model Y and Model 3 to customers in the U.S. and Europe late last year.
March’s figures in France, the first European market to report monthly results, showed accelerating growth that outpaced the country’s first sales increase since October. For the first quarter overall, Tesla registrations in France rose 108% year over year, reaching 13,945 vehicles.
In a letter to British media last month, the company noted that registrations typically skew toward the end of each quarter due to shipping schedules.